Global Vehicle Noise, Vibration, and Harshness Products Market Size, Share & Analysis Report By Material Type (Rubber, Plastic & Foam, Fibers), By Application (Absorption, Damping, and Insulation), Segment and Regional Forecast, 2024 to 2032.

 Pulichser: Innovation Market Research

December 2023

 Pages: 110

 IMR 1337

The Automotive Industry places significant emphasis on advancing technology and methods aimed at reducing Noise, Vibration, and Harshness (NVH) levels in vehicles, a strategic move that positively influences overall sales. The global market is being shaped by the escalating demand for fuel-efficient, lightweight vehicles, as well as the increasing preference for battery-powered and hybrid models. Automotive NVH materials play a crucial role in this scenario, mitigating noise and vibrations during driving, thereby enhancing passenger comfort. The market is expected to flourish as automakers respond to the growing consumer demand for improved vehicle comfort.

To curtail noise transmission through vehicle enclosures, a common practice involves employing a substantial barrier layer. Achieving optimal acoustic absorption necessitates careful adjustments to design factors such as foam type, thickness, and cover films bonded to the foam. Additionally, addressing excessive resonant behavior is tackled through various vibration damping methods, with material-based damping, particularly involving the stretching of viscoelastic materials (VEM) in shear or tension/compression, being the most prevalent.

The Asia Pacific region is poised for substantial growth, propelled by its rapidly expanding automotive industry. Emerging economies like India and China are anticipated to experience heightened demand for efficient mobility solutions due to population growth. The forecast period predicts a surge in demand for passenger cars and commercial vehicles as the purchasing power and standard of living of the middle class improve. Notably, the affluent middle class is expected to prioritize comfort, luxury, and safety in their automotive purchasing decisions.

In North America, the automotive industry is on a growth trajectory, driven by constant expansion. The United States, a major automobile producer, has witnessed a rapid increase in electric vehicle sales in recent years, a trend expected to persist. With prominent automakers shifting focus towards vehicle electrification in response to expanding customer preferences, the market in North America is anticipated to witness robust and sustained growth during the forecast period.

This report focuses on top manufacturers in global market, Involved the assessment of Sales, price, revenue and market share for each manufacturer, covering
  Sumitomoriko
  Autoneum
  Zhuzhou Times
  Tuopu
  Nihon Tokushu Toryo
  Zhong Ding
  Cooper Standard
  3M
  Henkel
  STP
  Wolverine
  Asimco technologies
  JX Zhao's

On the basis of product, this report displays the Sales, revenue, price, market share and growth rate of each type, primarily split into
  Rubber Shock Absorber
  Sound Insulation

By Application, this report focuses on Sales, Market share and Growth Rate of each application, can be divided into
  Auto Parts Market
  Automobile Market

By Regions, this report splits global market into several key regions, with Sales, Revenue, Price and Gross Margin market share of top players in these regions, from 2014 to 2025 (forecast), like
  China
  USA
  Europe
  Japan
  Korea
  India
  Southeast Asia
  South America

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